Squareflow is a design and development studio in Athens.Websites, brands and platforms.
Design and development studio, Athens.
Athens, GR
Mon–Fri · 09:00–17:00
Service, Build something new
A clear position. A recognisable identity.
Define what your business stands for and give it a visual identity that works across your website, marketing and everyday communications.
Clear scope.A price you can plan around.
Each offer below explains what you receive, what we need from you and what is priced separately. Before work begins, we confirm the scope, schedule and cost in writing.
All prices exclude VAT.
Brand Identity Essentials
Brand Identity Essentials
Good first stepBusinesses with agreed positioning that need a consistent visual identity.
A practical visual identity and the files needed to use it.
- One briefing session of up to 60 minutes.
- Two initial visual directions; one selected direction developed to completion.
- Primary logo, secondary arrangement and a simple single-colour version.
- Colour palette and typography recommendations.
- A concise PDF guide covering logo use, colours and typography.
- Final logo exports in SVG, PDF and PNG.
- Two consolidated revision rounds on the selected direction.
You provide
- Your agreed positioning: who you serve, what you offer and how you want to be seen.
- Your final business name, already checked for use.
- Any existing logo or brand material, and examples you like or dislike.
- One person who makes decisions and approves each stage.
- Consolidated feedback by the dates in your proposal.
Priced separately
- Brand strategy and positioning work. This is part of Brand Strategy & Identity System.
- Naming, and trademark searches or registration, which need a qualified adviser.
- Applications such as business cards, signage, packaging, templates or social media kits.
- Extra visual directions or revision rounds.
- Animated logos, illustration, icon sets and photography.
- Printing and paid font licences.
Brand Strategy & Identity System
Brand Strategy & Identity System
Businesses that need to clarify their positioning before developing an identity.
Agreed brand direction, a visual identity and a defined set of applications.
- One strategy workshop of up to 90 minutes.
- Review of supplied business material and up to five named competitors’ public positioning.
- A concise strategy document defining audience, positioning, value proposition and brand attributes.
- The visual development and file outputs of Brand Identity Essentials.
- Three applications selected and listed before work begins, such as a business card layout, an email signature design and a social profile kit.
- Expanded PDF guidelines covering the approved system and applications.
- One consolidated strategy review and two visual revision rounds.
Priced separately
- Applications beyond the three agreed before work begins.
- Reviews of more than five named competitors.
- Customer research, such as interviews or surveys.
- Naming, and trademark searches or registration.
- Website design and development.
- Printing, production and paid font licences.
- Extra revision rounds beyond those included.
Tell us what you need next.
We’ll help you choose a suitable starting point.
The first conversation is free and without obligation.
Next service
Website design& development: Website Design & Development
Plan and build a website around your content, audience and the actions that matter.